Website Accessibility Audits for Prescott-Area Businesses

Customers use your website to schedule appointments, request estimates, complete forms, view menus, make purchases, and contact your business. If those features do not work with a keyboard or screen reader, some customers cannot use them.

Site4Success provides website accessibility audits for businesses in Prescott, Chino Valley, Prescott Valley, and Dewey-Humboldt. I combine automated scanning with manual testing to identify accessibility barriers, explain them in plain language, and show you what should be corrected.

Things that might your website not accessible:

• A restaurant menu available only as an inaccessible PDF
• A lodging reservation form that cannot be completed by keyboard
• A contractor’s estimate form with unlabeled fields
• A medical office video without captions
• A retail store using low-contrast text for hours and directions
• A professional-services website with dropdown navigation that a screen reader cannot operate
• A tourism business using image-based event schedules without text alternatives

Most business owners assume ADA website compliance is something large corporations worry about. It isn't. The U.S. Department of Justice states that businesses open to the public must make the goods and services they offer online accessible to people with disabilities. How courts apply the ADA to individual websites can depend on the jurisdiction and circumstances. The Americans with Disabilities Act, and plaintiffs' attorneys have shifted their attention to small and mid-size businesses precisely because they're less likely to have addressed it.

In 2023 alone, over 4,600 ADA website accessibility lawsuits were filed in federal court. Many targeted businesses with fewer than 50 employees. Help every Prescott-area customer use your website, document the problems found, and correct them before they interfere with business.

An accessibility audit tells you where your site stands, what's broken, and what needs to be fixed. That's a much better position to be in than discovering the problem through a legal demand.

I offer ADA compliance website audits for small businesses in Prescott, Chino Valley, Prescott Valley, and Dewey-Humboldt, bundled into website builds and maintenance plans, or available as a standalone service.

The Web Content Accessibility Guidelines (WCAG) are the technical standard courts and regulators use to evaluate whether a website is accessible. WCAG Level AA provides a widely recognized technical framework for evaluating website accessibility. The Department of Justice has not established a detailed WCAG conformance standard for private businesses under Title III.

WCAG 2.1 AA covers four core principles. A website must be:

• Perceivable: content can be perceived by users regardless of disability, including those using screen readers or who cannot distinguish colors
• Operable: all functionality can be operated by keyboard alone, not just a mouse
• Understandable: content and navigation behave in predictable, consistent ways
• Robust: the site works with current and future assistive technologies

Most websites fail on several of these without anyone realizing it. Missing image alt text, poor color contrast, form fields without labels, and videos without captions are among the most common violations and none of them are visible to a sighted user navigating with a mouse.

Automated Testing

I run your site through industry-standard accessibility scanning tools that check hundreds of potential issues across every page; missing labels, contrast failures, improper heading structure, missing landmark roles, and more. Automated tools catch a consistent subset of WCAG violations quickly and comprehensively.

Manual Testing

Automated tools find roughly 30 to 40 percent of accessibility issues. The rest require human judgment. I manually test your site for issues that automation misses; keyboard navigation flow, focus order, screen reader behavior, meaningful link text, and form usability ; using the same methods a user with a disability would actually employ.

Written Audit Report

You receive a clear, written report documenting every issue found, organized by severity. Each item includes what the problem is, which WCAG criterion it violates, where on the site it appears, and what needs to be done to fix it. The report is written for a business owner, not a developer, plain language, no jargon.

If you want the issues fixed and not just documented, I can handle remediation on WordPress sites after the audit is complete.

Remediation covers the technical fixes: adding alt text, correcting contrast values, labeling form fields, fixing heading hierarchy, improving keyboard navigation, and more. When remediation is complete, I run a follow-up check to confirm the issues are resolved.

Some accessibility problems are straightforward code fixes. Others involve design decisions that require more discussion. I'll tell you which is which before any remediation work begins.

A few of the most common violations I will find on website:

Images Without Alt Text: screen readers announce these as "image" with no context. A sighted user sees a photo of your team. A screen reader user hears nothing useful.

Low Color Contrast: light gray text on a white background looks clean to most people and is essentially unreadable to someone with low vision. WCAG sets a minimum contrast ratio of 4.5:1 for normal text.

Form Fields Without Labels: a contact form with placeholder text inside the field ("Enter your name") loses that label the moment someone starts typing. Screen readers need a permanent label attached to the field.

No Keyboard Navigation: Users who can't use a mouse whether due to motor impairment or preference to navigate entirely by keyboard. If your dropdown menus, modals, or forms can't be reached and operated by tab and enter alone, those users are locked out.

Missing Skip Navigation: without a "skip to main content" link, keyboard and screen reader users have to tab through every navigation item on every page before reaching the content they came for.

None of these are exotic edge cases. They're routine issues on most small business websites.

An ADA compliance audit is included in my website builds and maintenance plans. If I'm building your site or maintaining it, accessibility is part of the process; not an afterthought.

If you have an existing site built by someone else and want to know where it stands, the audit is available as a standalone service. You get the written report regardless of whether you hire me to fix what's found.

No audit and no set of fixes makes a website permanently or legally bulletproof. Accessibility is an ongoing standard, not a one-time certification. Content added after remediation can introduce new violations. WCAG itself continues to evolve.

What an audit does is give you a documented, good-faith record that you assessed your site and addressed what was found. That documentation matters if a complaint is ever filed.

I won't overstate what an audit accomplishes. But doing nothing is a much worse position than having a current audit and a remediation record on file.

If you're uncertain about your site's accessibility and want a clear picture before a problem finds you, let's start there.

Call (928) 710-1238 or use the form below.

What does a website accessibility audit include?

I combine automated scanning across your website’s pages with manual testing for issues automated tools can miss. Manual checks include keyboard navigation, focus order, screen reader behavior, link text, and form usability.

You’ll receive a written report organized by severity, with plain-language explanations and references to the relevant Web Content Accessibility Guidelines (WCAG).

What accessibility standard does the audit measure against?

I evaluate your website against WCAG 2.1 Level AA. These guidelines address whether people with disabilities can perceive, navigate, understand, and use your website, including with assistive technology.

The audit identifies accessibility barriers and provides a plan for addressing them. It is not a legal certification or guarantee of ADA compliance.

Is website accessibility a concern for small businesses?

Yes. Small businesses can have accessibility obligations under the ADA. The Department of Justice explains that businesses open to the public must make their online goods and services accessible to people with disabilities. Read the DOJ’s guidance.

Beyond legal concerns, accessibility barriers can prevent customers from reading your content, completing a form, or contacting you. I help identify and address those barriers. For advice about your specific legal obligations, consult a qualified attorney.

Can Site4Success fix accessibility issues after the audit?

Yes. For WordPress websites, I can address issues such as missing image descriptions, insufficient color contrast, unclear form labels, heading structure, and keyboard navigation.

After making changes, I retest the affected areas to verify the fixes. If an issue involves a third-party plugin or service that limits what I can change, I’ll explain the options.